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Saturday, February 4, 2023

The balance of FIFA: 1,500 million people watched the World Cup final

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In this way, the entity that governs world football revealed that “Almost 1.5 billion people” watched the final between Argentina and Francenearly triple the audience of the opening match between Qatar and Ecuador (some 550 million people).

Throughout the tournament, according to the FIFA report, The World Cup in Qatar had some 5,000 million interactions “on all platforms and devices in the media universe.” While more than 93 million publications were registered on social networks, with an “estimated reach of 262,000 million and 5,950 million interactions.”

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On December 18, 2022, the Argentine National Team was proclaimed World Cup champion in Qatar after beating France 4-2 on penalties. 88,966 people witnessed that moment. If all parties are added, the Cup had more than 3.4 million attendeeswhich is an increase compared to 2018: in Russia there were about 3 million fans.

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As a color data, FIFA reported that the Doha Fan Fest had 1.85 million visitors, although it did not give figures on the money they generated.

Finally, and according to said communication, the World Cup was held with the contribution of 20,000 volunteers from 150 countries. Total, more than 180,000 accredited people worked for the tournament, including nearly 10,000 journalists.

Source: Ambito

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