Women’s Soccer World Cup left an economic impact of almost $800 million in Australia

Women’s Soccer World Cup left an economic impact of almost 0 million in Australia

February 26, 2024 – 18:23

More than 2 million people went to the stadiums for the Women’s World Cup matches. 70% of the Australian population watched a football match.

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He Women’s World Cup of 2023 had a social and economic impact on Australia: The host country pocketed almost 863 million dollars, according to the report of the Australian Football Federation and, in addition, it promoted the practice of sports, since it is estimated that the increase in physical activity in society meant that health costs were reduced by 212 million dollars.

More than 2 million fans came to the stadiums to watch the matches of the Women’s World Cup, of which 867,000 attendees were international visitors. 70% of the population of Australia saw a World Cup match last year.

In addition, more than 56% of the fans who came to the stadium to watch the national team’s matches Australia were women, thereby breaking typical trend patterns in official football competitions, even in a Women’s World Cup.

Likewise, the Football Federation Australia unlocks $260 million in aid from the Australian Government to develop initiatives that will impact the development of football and other sports.

Australia: Nike puts its goalkeeper’s shirt on sale

The American company Nike You will be able to sell the team’s goalkeeper’s shirt Australia during the last Women’s World Cup held in this oceanic country after months of criticism from fans for not being able to buy it, the Australian federation reported this Monday. “The support that we, as goalkeepers, have felt from our fans over the last year has been absolutely incredible,” she said. Mackenzie Arnoldin a statement published by the Football Australia organization.

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“It means a lot to me that we begin another great year for our team and our sport, knowing that our families, friends and fans will support us at all times and wear our jerseys with pride,” said Arnold, who was elevated to national hero in Australia for his saves in the penalty shootout against Francein the quarterfinals of the last Women’s World Cup.

During the Women’s World Cupheld between July and August 2023 in Australia and New Zeeland, Nike did not put the goalkeeper shirts of the teams they sponsored on sale, which led to strong criticism of the company. After the World Cup, he agreed to sell some of the goalkeeper jerseys from countries like England, France and the United States, but he again forgot about the Australian team.

Finally, the Australian Federation announced that it reached an agreement with Nike so that the purple goalkeeper shirt will be available to the public starting tomorrow for $82.

Source: Ambito

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