French league economy plummets after Kylian Mbappé’s departure

French league economy plummets after Kylian Mbappé’s departure

The number 9 shirt shattered sales records at the Frenchman’s presentation at the White House. While the Spanish club is feeling the benefits of signing Mbappé, Ligue 1 (the French league) is experiencing the opposite: its revenues have dropped by more than half.

This year was the time for negotiations for the next five years of television coverage. And the tournament that had Lionel Messi, Neymar and Mbappé for two seasons was left without world stars and with that, without the appeal for television coverage.

The idea of ​​the top management of Ligue 1 just a year ago it was sell television rights for 800 million euros. Figure that It is far from the 500 million euros for which they finally managed to sell them. Following the last minute offer submitted by the association DAZN-BeIN Sports.

DAZN pays a total of 400 million of euros to broadcast eight matches every day. The rest goes to BeIN Sports after raising its offer to 100 million at the last minute. The starting price for this joint package is estimated to be 50 euros per month.

For some clubs it means earning four times less compared to the previous period. In addition, You have to add a 20% deduction that will go to settle your debt with the CVC fund looking ahead to this year. Taking into account the various tax deductions, The amount that the clubs will receive is around 350 million euros. On average, does not reach 20 million per team and the distribution is far from equitable.

A dramatic situation which, however, is almost celebrated in France, seeing the odyssey that has taken place to reach this resolution just a month before the start of the new season. Even, The possibility of creating a channel of its own in association with Discovery Max was even raised. to avoid depending on an intermediary.

A revolutionary, yet desperate, measurewhich, according to reports from France, She was the favourite of most of the presidents of the 18 clubs that make up Ligue 1. A very present model in North American sport that was led by American John Textor, president of Olympique Lyon.

In this way, although obtaining much less money than initially expected, The partnership between DAZN and BeIN Sports “saved the day” of a French football that is devaluing in an unstoppable way. In what is going on in the market, The league has invested 222 million euros in totalof which Olympique Lyonnais represents 52% (116 million). Without Mbappé, there is no paradise in France.

Source: Ambito

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