Starting next November 4 and for three days, Cyber Monday 2024 will take place, the event where more than 1,000 companies will offer discounts of up to 50% and interest-free installments for online purchases of a wide range of products and services.
“From the Argentine Chamber of Electronic Commerce we are very proud to launch a new edition of Cyber Monday. This year we have the participation of more than 1,000 companies, which will guarantee a diverse and quality product offering to meet the needs of users and guarantee them a positive shopping experience. We invite everyone to enter the official Cyber Monday site (www.cybermonday.com) to be aware of the exclusive shopping opportunities,” said Andrés Zaied, president of CACE.
Precisely on this site you can filter by type of product, type of discount, interest-free installments or free shipping, among other key issues for buyers. Besides, During the three days, from 12 to 1 p.m., “bomb mega offers” will be presented and then from 8 to 10 p.m. “bomb night”, with a minimum discount of 20%.
According to a Google survey, one in 3 Argentine buyers takes more time to decide their purchase around this date. Another key point is that it increasingly considers a larger range of brands and stores to carry out the transaction.
Meanwhile, the list of product categories that users assure that they are going to purchase is headed by clothing. The ranking is completed by food and beauty. Appliances and cell phones also appear with a significant purchase intention, with 43% and 39% respectively.
Quotas and discounts
Free market will be present with discounts of up to 40%, fast and free shipping from $30,000hundreds of coupons with additional benefits and the possibility of paying in up to 18 interest-free installments on selected products. This year more than 20,000 large brands and SMEs will participate on this date with more than 3 million products on offer.
For his part, Christian Finkelstein, commercial director of Arredo, said: “We are going to have discounts of up to 50% off throughout the site, in all categories.. With the change of season, we believe it is an excellent opportunity to take advantage and renovate the home. “We know that those who choose our products look for quality, design and comfort, and this event allows us to be closer to them, providing them with proposals that really make a difference.”
Meanwhile, Andrés Zaied, Digital Channels Manager at oncity.comcommented: “Cyber Monday is an event that crosses all areas of the company. Therefore, we develop different strategies to attract consumers and plan how and how much we are going to sell. ANDn Oncity, we plan free in-store pickup at our 200 locations, different free shipping promotions, up to 24 interest-free installments, and general offers with discounts of up to 50%. “All in pursuit of a memorable experience for the user.”
For its part,From Megatone.net, its Ecommerce Manager Javier Santi, announced: “We have established financing agreements with the main cards and banks that allow you to enjoy our best products with up to 18 interest-free installments. And if you pay with Modo, an Extra 30% discount is accumulated. As for logistics, we are going to offer free shipping, immediate branch pick-ups and same-day home deliveries.
Along the same lines, Yanina Tomassini, eCommerce director of DÍA Argentina, expressed that “Cyber Monday gives us the possibility of maintaining and expanding that proposal of closeness, that bond that we have with our clients in another instance, such as an event. e-commerce. That is why we designed a highly accessible proposal for all our clients who will be able to save and buy everything they need for their homes.”
Tourism
From Air Promotions They recognize that it is an event that generates enormous expectations in their community of travelers since many take the opportunity to organize their next trip, but also that this type of promotional actions usually surprises with a little gem in each edition, a destination that is not usually “accessible.” and it gives pleasure to announce it with great fanfare to search engines.
“This year the expectation is on the financing plans. To travel within the country, you will surely find good options to traditional beach and mountain destinations, but there are not many for traveling abroad and it is something that many travelers expect, since for economic reasons such as card quotas or The limitation of raising money greatly favors a sector that seeks to complete the trip,” explains Matías Mute, Co-founder of Promociones Aereas, and adds, “The most likely thing is that there will be a promotion for quotas on packages abroad to classic destinations such as Miami, Madrid and/or Barcelona and Brazil.”
This year, Brazil prevails in traveler searches and is expected to lead the promotions on Cyber Monday this year, since its prices are very competitive compared to the local offer.
Besides, Despegar highlights that this will be the first year in which it will have a presence from its 10 physical branches with personalized attention. “This new edition of Cyber Monday is a key moment for travelers looking to plan their next adventures, both within the country and abroad. Therefore, toSome of the benefits that we are going to offer are 18 interest-free installments for vacations in Argentina, 3 interest-free installments on hotels and international packages, payment in cash pesos and USD for international trips, in addition to the possibility of combining different payment methods,” highlighted Laura Amorós, Senior Marketing Manager of Despegar.
Source: Ambito
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