The company was the winning company in the ranking prepared by Cia de Talentos based on its “Career of Dreams” study. It was followed by the Argentine YPF and Mercado Libre.
The company Google is ranked as the winning company among those where young people aspire to work. The data arose from a survey that indicated that one of the reasons for the choice is the expectations of development with autonomy and support, along with the possibility of devoting themselves to “what they like most.”
Of the almost 7,000 young people who responded to the ranking survey this year “Dream company” of the Cia de Talentos, 81% said they have a company in which they plan to work. The three main reasons for their choice were the expectations of development with autonomy and support, the possibility of devoting themselves to what they like most, and the opportunity to pursue an international careerin the search for flexible environments and a hybrid model.
Google, the “dream company” of young people
The Cia de Talentos ranking arises from a study as a result of an open question, with no options to choose from. From the entity, they gave rise to a completely spontaneous and unconditioned response. All the award-winning companies highlighted the importance of the presence of young people in their companies as the key to innovating and creating the future..
This study has, among its objectives, “to help companies know what aspects are valued by young people, to better position themselves in relation to this talent,” he explained. Esteban Morin, managing partner of Cia de Talentos Latinoaméricain the presentation made at the University of Salvador (USAL).
Google offices.jpg
Among the main insights of the study, The difference was highlighted between the futuristic euphoria experienced at the end of the 20th century, against the current generalized disinterest in any type of event.be it good or bad. That is, today’s young people are more apathetic about the future compared to baby boomers, for example.
According to Morin, the present time is volatile and, in this search for connection with talent, the focus must be on managing risks and containing emotions.. In that context, considered invisible futuresthree factors coexist: nostalgia for the past, the certainty of immediate pleasure and the promise of the future.
Invisible futures
In those invisible futures – which speak of greater uncertainty than in other times – Only 51% of young people in the survey agree that direct leaders conduct change processes well. Furthermore, 41% say they end most days exhausted, versus 49% who do so with a feeling of accomplishment.
Another finding is that only 47% of those who declare themselves exhausted feel satisfied with their work. It is relevant that Less than half of those surveyed who work or worked (40%) perceive that the company supports their development.
The top ten dream companies
The list of the most chosen companies, after the Cia de Talentos ranking, is as follows:
- YPF
- Free market
- Techint
- Unilever
- Walt Disney Company
- Panamerican Energy
- Arcor
- Accenture
- L’Oréal
Source: Ambito
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