A private sector analysis of mass consumption revealed that the Christmas basket experienced an increase below inflation, with product prices that remained well below the accumulated index in the period.
The christmas basket It became 80% more expensive annually, below inflation. However, some products were in line with inflation, around 120%. These data correspond to a survey that was carried out on 158 large chain supermarkets and 336 local self-service stores in the geographical area of the City of Buenos Aires, Greater Buenos Aires, Rosario, Mar del Plata, Paraná Córdoba, Posadas, Corrientes, Mendoza, Salta, Jujuy and Tucumán.
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According to the study by INDECOM (Institute of Mass Consumption Studies), the Christmas basket made up of seven essential products, showed an interannual increase reaching a total cost of $18,746.30 in 2024, which represents an increase of 79.99% compared to the $10,300 registered in the same period of 2023.


The breakdown of the products and their variations is as follows:
basketnavideña.png

Sweet bread was the product that rose the most, but in line with inflation
At that point, following the data, the consumer research organization reported that the products that registered the greatest increases are sweet bread with fruits (121.47%), The product with the greatest variation being the semi-soft nougat (with an increase of 99.52%), standing out as the second most affected, and the chocolate chip pudding (up 74.05%), completing the podium in percentage increases. .
In this regard, in this context, according to INDECOM, the acquisition of Christmas boxes, which group traditional products in different presentations, emerged this year as a more accessible consumer alternative.
Below are the current values and main characteristics of the most common boxes:
basketnavideña2.png

Buying a Christmas basket already assembled ended up being more convenient
Miguel Calvete, Director of the statistics agency, acknowledged that “although very considerable increases are observed in some of the items detailed abovethis year the specific increase in the seven Christmas items shows an increase of 27.1% less than that registered during the same period between 2022 and 2023, when the weighted average increase was 107%.”
Source: Ambito

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