New FIFA report on the present of women’s football: it grows in income and number of viewers

New FIFA report on the present of women’s football: it grows in income and number of viewers

The FIFA He published on Monday the fourth edition of “The Camino del Change”, a report that explores in detail the progress of women’s football worldwide and proposes a series of recommendations to continue improving sports conditions. In this new version offers 86 leagues data, 34 more than in the previous publication, and 669 clubs to offer a more panoramic view of the situation.

One of the most important points high 34,000 fans In the final competition and An increase in the revenue of the main leagues, with an average of 4.4 million dollars.

Among the leagues that registered greater assistance, England stands outwith 60,160 spectators in a match played between Arsenal and Manchester United; Brazil, with 42,326 in the final of the Women’s Super Cup; Germany, which reached 38,365; United States, with 34,130; and Türkiye, who surprised to “register the highest influx of spectators from the third group of leagues (28,000)”.

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To achieve this growth in numbers, 77% of the clubs implemented at least one interaction initiative with the public, with activities prior to the meeting and in the rest period and others more popular in hospitality.

Women’s Soccer: FIFA recommendations to continue growing

The objective of FIFA with this report was to ensure that information was collected throughout the world about fundamental points for the development of women’s football: sports aspects, governance, financial panorama, interaction with the fans, digital and data services, and players.

The recommendations cover the six areas mentioned and offer information on the duration of the seasons, the development structures of players and coaches, the safeguard, The development of strategies, contracts, maternity regulations, radio stations and social networks.

In sports, they indicated the importance of maintaining specific and regulatory criteria in tournaments (they propose a minimum duration of six months and the participation of 10 teams) for attract investment opportunities. Currently, 44% of the world’s leagues meet these points.

Female mouth

Télam

On the other hand, another recommendations refers to Club administration And he maintains that they should have a formal strategy with clear objectives for women’s football, proposing specific projects, programs and actions designed to achieve these goals.

The use of the FIFA+ or similar platform also recommends for a greater sport.

As for the well -being of the players, the FIFA remarks that they must have written employment contracts and each league and club have to establish a minimum wage criterion. In turn, it emphasizes the importance of having a maternity license policy, which indicates as a first attainable step to improve support for pregnant players and for postpartum period.

“Clubs must seek to introduce support facilities, including children’s nurseries and breastfeeding support, in accordance with the applicable national legislation in the club’s country of residence or with a collective agreement,” says FIFA in the report.

Gianni Infantino said that FIFA works to “create opportunities for the next generation of soccer players”

Gianni Infantino, president of FIFA, considered that the realization of this report “plays a crucial role” and assured that it will “help clubs, leagues and investors around the world to better understand the factors that lead to success, from internal management and financial sustainability until the arrival to the public and the well -being of the players.” “It is a road map to continue progressing and ensuring that we build on a solid base,” he said.

In that line, he added: “As we look to the future, this report is an essential tool for all passionate about women’s sport. Together, we will lead to growth, promote equality and create opportunities for the next generation of soccer players.”

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Reuters

For her part, Jill Ellis, General Director of FIFA Soccer and former Technical Director of the United States Women Only 22 % of coaches are women. While we cannot increase that percentage overnight, when brought to light and analyze the data We can understand what aspects we have to keep focusingapplying and even modifying our women’s football development programs in order to generate more opportunities for women and train all people who work in this area, both inside and outside the playing land ».

In December last year, FIFA announced that FIFA women’s football development programs would include the comparative evaluation of female leagues as a new program until 2027, the year in which the Brazil Women’s World Cup will be held.

Source: Ambito

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