For example, there are those who bet bitcoins on their favorite team and several cryptoactive exchanges that will have a presence in the advertising spaces during the game, among other aspects.
“All bets are in the family,” wrote the singer Drake on his Instagram account, accompanied by an image in which you can see that he bet bitcoin in favor of the Rams, a team in which his friend Odell Beckham Jr. plays. who collects part of his salary in BTC.
He also bet that Beckham Jr. will reach more than 62.5 yards per reception and that he will also make touchdowns (scores) at any time, indicated the Criptonoticias site. In total, Drake bet 5.4 million Canadian dollars in bitcoin, that is, about 100 BTC, according to the price calculator of the specialized site.
Bitcoin exchanges also play in the Super bowl. One of the cryptocurrency exchanges that has been most involved with sports is FTX.US and it could not be left out of one of the biggest sporting events in the US.
The company will not only have an advertising presence during the game, but will also give away bitcoins to residents of the United States who interact with their Twitter account during the game. For example, if the advertisement appears at 11pm, that is the amount of the market leading cryptocurrency that they will give away.
“When the announcement airs, we will tweet the commercial and pin the tweet. To participate, follow us and retweet that pinned tweet on our @FTX_Official,” they explained. The winners will be chosen among those who follow the exchange account and comply with the above. The prize will be divided among four people who will need to open an FTX.US account to receive the prize and It is valid only for residents of the United States.
During the NFL finals, the exchange will also make an appearance Crypto.com. The company will have a 30-second commercial that it acquired from the NBC television network for approximately $6.5 million.
Source: Ambito
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