One month after the start of the Club World Cup, the “Millionaire” reported the creation of its social media accounts in English. The entity seeks to expand outside Argentina.
Shortly from the beginning of the Club World Cup in USAthe “millionaire” announced on Wednesday the launch of River Plate Globala new digital initiative that aims to connect with its fans throughout the planet through social networks in English.
With this project, River expects to deepen its process of internationalization and global expansion, seeking to bring its history, news and passion to new audiences outside Argentina.
The club formalized the launch through a statement in which it highlighted: “With this new channel, River aims to strengthen its presence in the global field, bringing its history, news and passion to fans and audiences around the world.”.
River social networks in English
- Instagram: @Riverplate.global
- X (ex twitter): @globalcarp
- Facebook: River Plate Global
- YouTube: @riverPlaglobal
- TikTok: @riverplerglobal
The secretary general of the institution, Stefano di Carloexplained the background of the proposal: “This is a new step in the internationalization process that we have been developing from the club. River is already a global brand thanks to its football, its history of greatness on and off the court and everything that the club means”.
In addition, Di Carlo stressed the importance of being close to international fans: “With a solid presence in the digital world, this initiative will allow us to further expand that reach, incorporating a new language and connecting with international audiences. We want to be closer and closer to those who live this passion in every corner of the world.”
With the Club World Cup just around the corner, this is a great initiative of the “millionaire” in search of captivating new fans and being able to unite their audience worldwide through their social networks.
Source: Ambito
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