When it comes to organic natural yoghurt, consumers actually expect transparency from the ingredients. The consumer center gives a heavy ruffle to the natural yoghurt with a “hint of lemon” from Arla and even speaks of a fraudulent label.
Customers in the supermarket like to pay a few cents more for natural products of high quality. The consumer center shows that manufacturers can also use tricks when it comes to organic products, using the example of organic yogurt from the Scandinavian company Arla. The manufacturer promises “natural yoghurt & a touch of lemon” on the packaging – consumer advocates consider this to be a fraudulent label.
On the one hand, so the criticism, the term consumer is misleading. “Instead of the promised two ingredients natural yoghurt and fresh lemon, the dairy product has significantly more ingredients and is not as unprocessed and natural as Arla promises,” writes the consumer advice center. On closer inspection, the hint of lemon turns out to be a ten percent “lemon preparation”, which has little to do with fresh lemon. Because in addition to a splash of lemon juice concentrate, the admixture also contains cane sugar, lemon oil and starch as well as at least one other undeclared ingredient – it is probably simply diluted with water, the consumer advocates suspect.
Too much sugar, too little content
In addition to the lack of transparency in the ingredients, consumer advocates criticize the increased sugar content, which must be stated on the packaging. The bottom line is that there is 8.2 percent sugar in Arla yoghurt, about twice as much as in a classic natural yoghurt. “Our tip: Simply add a splash of lemon juice to a yoghurt yourself. Then you know what’s in it!” Writes the consumer advice center.
Finally, the filling quantity also makes the product a sham packaging, criticize the consumer advocates. Because the cup size is the same as 500 gram yoghurt, but it only contains 425 grams. the stern has asked the manufacturer to comment on the allegations. Arla did not respond to a previous request from the consumer association.
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Jane Stock is a technology author, who has written for 24 Hours World. She writes about the latest in technology news and trends, and is always on the lookout for new and innovative ways to improve his audience’s experience.
