I think our biggest problem is global warming. We know we need to live more sustainably to stop them. But we don’t do it,” says Dietmar Dahmen. The coach and lecturer has many years of experience in the marketing departments of McDonald’s, IBM and Reebok: “I know exactly how consumers tick.” Next week Dahmen will be in Linz at the OÖN- Business Academy as a guest and talks about “Sustainable Leadership – how to maximize profit in the long term and save the world at the same time”.
In his 90-minute lecture, he will go into why problems are not bad, but helpful: “Solving them is fun, makes us innovative and also fast.”
The German, who lives in Vienna, also gives tips on how managers can free themselves and their teams from “analysis paralysis”: “Far too often problems are analyzed, but nothing is done about it.” The greatest danger is that the urgency of action is ignored: “Whether buying a combustion engine or flying. It’s always said it’s the last time.” According to Dahmen, there are also people who are not aware of the consequences of their actions. And thirdly, those who know the facts perfectly – and consciously ignore or even celebrate them. Dahmen has tips for managers on how to deal with them.
The business academy will take place on Tuesday, March 7th, in the Brucknerhaus in Linz. Start is at 6.30 p.m. Registrations are at nachrichten.at/wirtschaftsakademie, by e-mail to [email protected] and by phone at 0732/7805-378.
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