The Government of the City of Buenos Aires announced that registration is open for entrepreneurs, owners and workers of SMEs from all over the country to participate in the last free online training of the year, which aims to teach digital tools for better business development .
Celeste Peña, director of interjurisdictional relations for SMEs at the Buenos Aires Ministry of Economic Development and Production, said: “we are very happy with the success of this program. The feedback we had from the SMEs and entrepreneurs who participated was very good, and is reflected in the fact that registrations increased 400% from one year to the next.
“Not only did we fulfill the objective of bringing new tools to SMEs and entrepreneurs in the City of Buenos Aires and throughout the country to improve their sales, but from these courses an entire network of connections was also generated between all the participants. which was spectacular,” said the official.
On this occasion, the October courses will be a total of 16, “the largest number offered simultaneously so far,” a statement indicated.
The training seeks to help small and medium-sized businesses and entrepreneurs to function better in the digital environment, and to obtain better results for their businesses.
So far this year in total, more than 30,000 people have taken the courses, and among the new courses that were recently added are, for example, “Funnels and automations for your business” and “AI Tools (GPT Chat)” .
The course that begins next October 2 will include subjects such as Introduction to Community Manager, development of creative content for social networks, Graphic Design for Social Networks, Digital Tools and Data Management for your companies, Data visualization aimed at small businesses, Guidelines Digital: GoogleAds | Facebook Ads, E-commerce and Online Store Management, Creative Writing Workshop.
In addition, there will be the subjects of Construction of a monitoring dashboard for your company, Construction of a monitoring dashboard for your company II, Innovative strategies to compete in a challenging environment, Development and Customer Service, AI Tools (GPT Chat), Design for networks in Canva, Funnels and automations for your business, Crisis and risk communication in digital environments.