According to a comparative analysis carried out by Trasa, ATMs located in popular neighborhoods registered a quantity major of transactionsas well as higher withdrawal amounts than those found in wealthier neighborhoods.
The report made by the company dedicated to financial inclusion that operates the ATM network Payment24 He explained that those located in popular areas have 3600 transactions per month and an average of $27,000,000 extractedwhile those who are in neighborhoods with greater purchasing power, that number is in 2700 daily transactions and an average of $19 million.
Pago24 has 80 branches for the extraction of money, where the 30% It is represented by popular areas, such as, for example, Father Mujica (former Villa 31), San Lorenzo B and Ramon Carrillowhile many others are located within a radius of 3 to 5 blocks from the popular neighborhood, as is the case of Copello neighborhood, Mount Chingolo, Tristan Suarez and Itaembé neighborhood and Villa 21-24.
In turn, these units are located in different areas of the country, as is the case of Concordia (Entre Ríos), Inns (Missions), Resistance (Chaco). The last of these units was inaugurated, during 2024, on Piedrabuena street, in the neighborhood of Lugano. In total, these ATMs They impact almost 60,000 families living in popular neighborhoods.
Recover what was invested
In the analysis, it is highlighted that in the popular neighborhoods 4 months is enough to reach the breakeven point, where the investment is recovered, a considerably short time compared to the 6 months that takes time in wealthy neighborhoods.
In the field of extraction amounts there is not such a wide difference, but in any case the popular areas have an advantage: $10,000 on average against $9,700 of the areas with greater purchasing power.
It is also highlighted that, although the exact reason for the difference cannot be determined, one of the main causes may be that in areas of greater economic development, virtual wallets, as well as transferswhen making a payment.
Financial inclusion
Another point in the report carried out by Trasa is the damage and breakages that the ATMs may have suffered. The study reflected that in None of the sectors compared reported much damage, and where there was damage, it was similar.
In this way, with the location of these ATMs in the neighborhoods, people now do not have to travel several kilometers to make their withdrawals, benefiting, with this, the nearby businesses of the popular neighborhood itself, where they can consume with that money, since at the same time lowering the robbery rates, given that you no longer have to walk so many distances with money on you.
Thus, following the line of financial inclusion, Trasa was the first company to enter Villa 31 in 2017 – today Padre Mujica – with the installation of an ATM. It was andThe kick-off to incorporate them into several dozen vulnerable areaswho benefited from access to money for personal and community development.
Source: Ambito