The Enel Communications Director, Alejandra Martínez, He referred to the importance of the energy efficiency during the sixth panel of Scope of debate about Energy and Mining.
Within the framework of the cycle, entitled “The energy of the future: technologies and communication towards a more sustainable path” and moderated by the editor of Ámbito and Energy Report, Sebastian Penelli, Martínez highlighted that the Italian multinational group “has a presence in 30 countries and is the leading operator of electrical networks worldwide, as well as in renewable energies”, while in Argentina “has a presence in Edesur, the hydroelectric The Chocon and interconnection lines with Brazil, where energy is imported and exported.”
Regarding the transformation process that is taking place today, Martinez said: “We are very optimistic that there is a change in culture in society that has to do with an important part, which is energy efficiency.”
Argentina’s potential for energy transition
“We have to take care of energy and somehow direct it towards renewable and Argentina has incredible potential in this regard, both in terms of natural resources and human training potential.” the Enel representative highlighted.
In this regard, he stated: “This much-needed electrification has accelerated in recent years. This energy transition route that we brought to Argentina seven years ago and we proposed and focused our attention on that horizon, seems to me to be vital. “You cannot talk about economic development if there is no energy available.”
Martinez admitted that in the country “we don’t take care of energy”, referring to “a cultural issue that has to do with caring for the environment,” but also because “when there is no economic signal to accompany it, one naturally relaxes, which was what happened for a long time and we did not make efficient use of it.”
Enel’s technology and smart meters
Meanwhile, Martinez considered that advances in technology, such as The use of the digital twin system, “is essential to prepare for a possible contingency or crisis, since technicians and engineers do different exercises on how to address them in the shortest time possible.”
“We installed the first smart meters in homes and industries in Argentina. In Italy, it is already in its second generation. With proper network monitoring, this allows you to see in real time how a house is consuming and whether or not there is a problem, which means You avoid having to call the distributor to report the problem,” He said about the role of innovation at Enel.
Campaigns to promote energy efficiency
Meanwhile, Martinez highlighted the launch of “a series of soft loans in 24 installments so that users can change their appliances for more efficient ones” and pointed out that “one can take actions with impact in one’s home all the time, such as Set the air conditioning to 24 degrees, try to have doors and windows sealed, limit the time spent using the washing machine or avoid ‘vampire consumption’ as happens when you leave the cell phone charger connected.”
“We run campaigns on social media because the idea is to try to understand where our customers are consuming information. And from there, provide informative content, but with empathy,” he said.
Keys to improvement and hope for the future
At the same time, the Enel representative considered it “very necessary that they be done “transport works”, pointing out that the current situation “It is a bottleneck for the development of renewable energy.”
“The removal of subsidies, having a reasonable and competitive rate, helps to recognize that energy must be taken care of and that it has a value and a cost, “Because behind turning the knob and turning on the light, well, there is a whole infrastructure and a huge amount of work,” he said among the possible improvements. For this reason, he said that in the future “energy will have the value it should have,” something he considered “fundamental” for the country.
“We have a huge number of resources ahead of us to take advantage of and the challenge is to finally understand that energy has to be a State policy. When we manage to become aware of this point, we have everything ahead of us to become a power,” became hopeful.
Source: Ambito
