US President’s official store markets a golden memory in the middle of the historical gold record
The price of gold shoots and Donald Trump Take advantage of the context to launch a new product from its official store. In the midst of global economic uncertainty, the Trump Store presented the Gold presidential ticket auruma souvenir that is sold to U $ S47 and is promoted as “the perfect memory for the patriot and the intelligent inverter.”
The golden ticket, which contains 100 milligrams of pure gold (equivalent to some U $ S11 of metal value), shows Trump’s portrait next to the legend “approved by President Donald J. Trump”, and on his reverse an image of the White House. Although it had circulated in sites linked to the Trump organization, its official appearance in Trumpstore.com It happened this week, accompanied by a promotional email that highlighted its launch.
Gold beats records: chance or strategy?
The launch of the ticket coincides with a historical rebound of gold, whose price rose more than 20% So far from 2025, reaching the U $ S3.400 By ounce Troy. The phenomenon is attributed, in large part, to the policy of duty Applied by Trump, which promoted investors to seek safe shelters in the face of market volatility.
Nor the White House nor the Trump Organization They responded to consultations about the relationship between the economic measures and the personal benefits of the president. However, the background indicates that Trump controls near the 77.5% by Trump Store through a network of limited liability companies (LLC) and a revocable trust, according to public documents.
While a souvenir of U $ S47 It seems irrelevant compared to the estimated heritage of US $ 4,900 million that attributes ForbesTrump has shown interest even in small income: on one occasion, he came to collect a check of 13 cents.
Ethical controversies and background
According to an ethical report submitted in January 2025, Trump’s lawyers argue that the Constitution does not prevent the president from possessing or managing companies, and that all his assets are under a trust. However, ethical experts such as Danielle Caputoof the Campaign Legal CenterThey warn that, although the law is not necessarily fruitless, the situation “raises legitimate questions” about whether Trump’s decisions prioritize public interest or staff.
The Trump Store store, founded in 2007 and relaunched at the end of 2017, has evolved from selling golf products to offer a variety of promotional items linked to its political figure, including the collection T45 and products with the motto Maga.
In 2023, the store registered sales by U $ 2.7 millionconsolidating as a profitable channel of political merchandising. The “Golden Ticket” is the last example of how Trump capitalizes its image and the global economic context to reinforce its personal brand.
Source: Ambito
