With the aim of uniting nature, music and relaxation to bring a unique experience to its consumers, Cerveza Corona will be present in the 2024 summer season with new editions of the Corona Sunsets – the brand’s own music festivals – and will joins as official sponsor of Hernán Cattaneo’s Sunsetstrip.
After a winter season where the Corona Natural Ice Bars hosted the Corona Sunsets in the mountains, the brand is preparing for the summer with new dates and a strategic alliance to always be close to its consumers.
The Corona Sunsets will take place in the main summer spots, such as Mendoza, Córdoba, Bariloche, Buenos Aires and the Argentine coast; and they will reach new corners of the country with dates in Corrientes, Tucumán and Santa Fe.
For Soledad Azarloza, Corona Argentina brand director, “we are excited to accompany our consumers in this new summer season. As in the winter season, we seek to generate spaces where music, relaxation and nature are the protagonists and create an unforgettable experience for those who choose to join us.”
The first Sunset of the cycle will be on November 4th in the province of Corrientes. Then, the editions will follow on November 12 in Mendoza, on November 25 in Córdoba, on December 2 in Santa Fé and on December 16 in Tucumán. The peak of the season will come with the dates of Buenos Aires and Punta del Este – pending definition – and will culminate with a special Sunsets for more than 5,000 people.
Enjoy the sunset, hand in hand with Cattaneo
This summer the brand renews its alliance with Hernán Cattaneo and joins as official sponsor of its Sunsetstrip on the four scheduled dates. In March 2023, the brand was a sponsor of the date that took place in Ciudad Universitaria and now joins the complete tour.
Cattaneo, internationally recognized and emblem of electronic and progressive music, once again puts on stage its shows during the sunset and, as Azarloza de Corona says, “if it’s during the sunset, you can’t miss Corona.” Repeatedly, the Argentine DJ has said that his Sunsetstrip event is “a tribute to the energy, light and vibration that occur in sunsets.”
The first dates will be December 8 and 9 in Mendoza. Then, – with a date to be confirmed – two more editions will be added, one in Buenos Aires and another in Punta del Este, Uruguay.
Source: Ambito
I am an author and journalist who has worked in the entertainment industry for over a decade. I currently work as a news editor at a major news website, and my focus is on covering the latest trends in entertainment. I also write occasional pieces for other outlets, and have authored two books about the entertainment industry.
