An appearance at the Super Bowl is like an accolade in the music industry: Rapper Kendrick Lamar is now allowed to perform for the second time.
Kendrick Lamar (37) will perform at the legendary halftime show of the Super Bowl next year. Roc Nation, Apple Music and the NFL announced this on Sunday. The rapper published this.
He already has Super Bowl experience
“I don’t want you to miss it. We’ll meet in New Orleans on February 9, 2025. Wear your best clothes, even if you’re watching from home,” he said. The 59th Super Bowl will be held at the Caesars Superdome in New Orleans. Every year, well-known music stars perform at the football event’s halftime show – they don’t get paid for it, but can hope for a high point in their careers and worldwide attention.
Kendrick Lamar already performed at the Super Bowl in 2022 – together with his colleagues Dr. Dre (59), Mary J. Blige (53), Snoop Dogg (52), Eminem (51) and 50 Cent (49). In 2023, Rihanna (36) used the stage to announce her second pregnancy. This year, Usher (45) was the star in front of more than 100 million TV viewers.
“You have found the right one”
Since the release of his album “Good Kid, mAAd City” in 2012, Lamar has become one of the most influential rappers in the world. He has won 17 Grammy awards and received a Pulitzer Prize in 2018 for his album “Damn.” His most recent album, “Mr. Morale & the Big Steppers,” was released in May 2022.
“Few artists have had such a profound impact on music and culture as Kendrick Lamar. Time and time again, Kendrick has demonstrated his unique ability to create moments that resonate, redefine and ultimately shake up the foundation of hip-hop,” praised Seth Dudowsky, NFL music chief, in the . Lamar himself is quoted as saying: “Rap music remains the most influential genre to date. And I will be there to remind the world why. You found the right one.”
Source: Stern
I am an author and journalist who has worked in the entertainment industry for over a decade. I currently work as a news editor at a major news website, and my focus is on covering the latest trends in entertainment. I also write occasional pieces for other outlets, and have authored two books about the entertainment industry.