The company Randstad published the job positions that increased its demand in the country as a result of digital transformation and technological advances. The survey was carried out by its expert team in talent management and recruitment.
These searches are caused by the economic digitalization and its constant advances, in addition to the expansion that the new technologies in all markets. This causes new specialties with skills that adapt to the changes to be required.
Additionally, they require specific tasks for specific technologiesand the necessary capacity linked to new forms of work. In this framework, the data management It also takes on vital relevance.
In this sense, the CEO of Randstad, Andrea Avilaexpressed: “The forced and widespread digital acceleration continues to drive the demand for many job profiles in the ecosystem of the knowledge economy, technology and other disciplines and areas of specialization that are enhanced by the changes and innovations that occur. in organizations to adapt to market transformations”.
“Having the talent and digital skills to face these processes is increasingly critical for companies that need to remain competitive,” he stated.
The nine job positions with the highest demand
1. AI and automation
Many companies incorporated different types of Artificial Intelligence to facilitate and/or perfect objectives. This increases the demand for job profiles that stand out in the use of these tools, be it the GPT Chat, or any other platform. These can be engineers and/or AI architects, experts in robotics automation, or experts in language processing and prompts, among others.
2. Software application development
Although it was already a strongly established profession, the position of developer of the codes that create applications and software continues to be one of the most sought after. Professionals who have a programming language, and with sufficient knowledge for the different platforms, continue to be highly sought after in the labor market.
3. Digital marketing
Every company needs a precise and updated digital world to be able to present itself as it should. In that sense, planning digital strategies is essential. For this reason, specialists in social media marketing, online platforms and applications are increasingly in demand. The most requested positions in this regard are: e-commerce specialists, copywriters, SEO and SEM analysts, web designers, content writers, and community managers.
4. Data analysis
These are experts in “big data”, specialists who can analyze data, and database architects. They are a substantial part of perfecting the innovation, collaboration and communication of each company. Business intelligence analysts will gain greater weight in the structure of companies.
5. Information security
Company systems are highly exposed and at security risk, due to the growth of remote work and the growth of management that was mobilized to virtual channels. This requires experts in prevention and information security, also trying to respond to the advance of cybercrime.
6. Logistics and distribution
Companies need a specialist in order classification and assembly, due to the growth of online sales. At the same time, logistics, procurement and supply chain professionals are needed to manage product storage and distribution centers.
7. Project Manager
More and more experts are needed to lead teams and manage projects of all types, given that there is a greater demand for innovation projects.
8. Cloud Specialists
The need for professionals to lead and supervise digital migration and cloud adoption processes in organizations is growing, within the framework of a growing trend to have infrastructure and applications in cloud environments. In addition, technicians with experience in public, private and hybrid cloud environments are required, as well as specialized engineers and architects.
9. UX/UI Experts
Experience/User Interface (UX/UI) specialists are increasingly in demand in companies. This is because contact with the personal Panera customer fell, and virtuality grew in that aspect, so the user needs to be guaranteed the best possible experience.
Source: Ambito
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