The Profit-Leading TikTokers: Who They Are and How They Transformed Their Success into Multi-Million-Dollar Fortunes.
TikTok is not only one of the most popular social platforms in the world, but also an income-generating machine for its biggest stars. Below, just some of the creators who make the most, how they achieved it and what topics they dominate in their profiles.
Charli D’Amelio: $17.5 million annually. With more than 150 million followers, she is the highest paid TikToker in the world. Its content focuses on dance choreography, lifestyle and collaborations with big brands such as Dunkin’ Donuts and Hollister. In addition, he managed to venture into television with his own series, The D’Amelio Show, and participated in streaming projects. Her ability to attract young audiences has made her a key face for high-level advertising deals.
Dixie D’Amelio: $10 million annually. Charli’s older sister Dixie has followed a path that combines TikTok with her music career. He released songs that have climbed the Billboard Hot 100 and collaborated with brands like Hollister. Her focus on music and fashion established her as a versatile and bankable figure.
Addison Rae: $8.5 million annually. With 88 million followers, she diversified her presence beyond TikTok, debuting as an actress in Netflix films and signing deals with makeup and clothing brands. Although its main theme is dance and lifestyle, its ability to project itself in other media has enhanced its commercial value.
Bella Poarch: US$5 million annually. Known for her expressive lip-sync videos, she quickly rose to fame and now combines her singing career with collaborations with brands like Prada and Google. Her debut single, “Build a Bitch,” marked her transition into the world of music, proving that TikTok can be a springboard into other creative sectors.
Josh Richards: $5 million annually. This influencer combines his entertainment content on TikTok with strategic investments in startups and his own businesses. His deals with brands like Amazon and his podcasts established him as a creator with business vision. He has more than 25 million followers on TikTok alone.
Key factors behind success
Most of these creators don’t just rely on TikTok to generate income. Much of his earnings come from advertising contracts, off-platform deals, and deals with big-name companies. Only between 30% and 50% of its income is directly attributable to TikTok, with the rest generated by projects such as music, acting, and its own product lines.
TikTok not only connects creators with their followers, but also opens doors to opportunities across multiple industries. This model has transformed these young influencers into key figures in global entertainment and business.
Source: Ambito
I am a 24-year-old writer and journalist who has been working in the news industry for the past two years. I write primarily about market news, so if you’re looking for insights into what’s going on in the stock market or economic indicators, you’ve come to the right place. I also dabble in writing articles on lifestyle trends and pop culture news.
