What is the magnate’s new strategy to retain young people in his social networks in the face of new competitions?
Mark Zuckerbergthe founder and president of Goalthe technological umbrella that includes Facebook, Instagram and many more applications, recently announced that it will begin to include in these two social networks profiles 100% created based on bots, an automated algorithm with Artificial intelligence.
AI and new technologies They are growing by leaps and bounds, gradually incorporating themselves into our lives until they become just another tool of everyday life. virtual assistants, chatbotssearch portals and creation of artificial images are some of the activities with AI as the central skeleton.
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The bots will have Instagram and Facebook accounts. How does it affect us?
Connor Hayes, vice president of product for Meta Generative AIstated that these AI bots will exist on the platforms in the same way that the regular accountscomplete with bios, profile photos, and the ability to generate and share AI-powered content. This, with the intention of attract more young audiences and integrate even more with new technologies. Meta’s plan also includes the development of new AI tools, such as Movie Genwhich will allow users to create 16 second videos based on text prompts, with a launch planned for 2025.
However, this announcement did not have the best reception. While it is true that most of us enter social networks to stay in touch with our friends, acquaintances and familymost of the content we see is about people outside our social circles. Complaints have already accumulated from the large number of advertising and promotions that appear to us without really having any interest in this and, if this was already a nuisance, this service that allows users to create AI bots of themselves could plague apps with fake content and intended solely for monetization.
Source: Ambito
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