With less than a month before the start of classes, companies are looking for new ways to alleviate the economic impact on their employees. Bonda, a leader in corporate benefits platforms, positions itself as a key tool, offering a personalized platform that gives each person the possibility of choosing what they need.
Between February 24 and March 5, 2025, classes will begin throughout the country. However, families are already facing the challenge of how to deal with the high costs of returning to the classroom, which have increased considerably in recent years. time. In 2024 alone, the school basket increased by up to 400%, and the prices of supplies and materials are expected to remain high compared to the salary in 2025, which will further affect family budgets. Against this backdrop, more and more companies are becoming aware of the economic impact and offer benefits adapted to the needs of their employees at this time.
As 2025 approaches, Argentines’ inflation expectations are at the lowest level in the last three years, according to a survey by the Torcuato Di Tella University. Despite this decrease, expected inflation remains high, with a forecast of 45% annually according to INDEC, which implies an average monthly increase of 3.14%. In 2024, accumulated inflation reached 118.8%, which seriously affected the purchasing power of families. Given this, companies are beginning to offer corporate benefits to mitigate the effects of inflation on their employees, adapting to the needs of a date as sensitive as the return to school.
Bonda kits.jpg
In recent years, many companies have provided school supplies to their employees with families, in a standardized way, delivering the same thing to everyone, without taking into account the specific needs or particular interests of each employee. However, a change in this policy is currently beginning to take shape. More and more companies are adapting their approach, recognizing that “back to school” is no longer limited to just supplies and backpacks. Today, it covers a variety of products that include clothing, footwear, bookstore items, supermarket purchases and even technology, among others, with the aim of satisfying the diverse needs of collaborators in this very particular time.
According to a survey by the global consulting firm Mercer, 45% of companies in Argentina offer some type of educational assistance for the children of their collaborators. In addition, 93% provide a school kit for each employee with school-age children, and 86% implement some assistance program related to education.
“In 2024, the main concern of 93% of employees in Argentina was inflation, especially on budget-sensitive dates, such as the return to school. In response, we have been expanding year after year our offer of benefits for employees and digitizing the traditional School Kit, to provide our collaborators with a more personalized solution. Now, we offer a platform with a module of points redeemable for Gift Cards in top brands such as ALOT, Carrefour and Changomas, Morph, Cebra, Carrefour, among many others. Thus, each collaborator can choose bookstore products, clothing, footwear and even supermarket items, adapting to their specific needs. In this way, we seek to alleviate the financial burden of families and offer a solution that truly responds to their needs. different needs,” explains Alejandro Gerez MartínezRegional Sales Director at Bonda, a firm specialized in the development of loyalty platforms for company collaborators and clients.
Bonda kits.jpg
Bonda has helped more than 1,000 companies digitize their employees’ school kits, achieving savings of 42% in management costs. Companies with between 30 and 100,000 people, belonging to various industries, use their platform to improve the lives of their collaborators or clients.
“At Bonda we understand that going back to school is not just a list of school supplies, but a clear challenge: to be able to provide everything your children need in a sustainable and decisive way, without having to go into debt. That’s why we developed a module of points redeemable for Gift Cards: the company pre-purchases points from Bonda, assigns them to its collaborators; these points are equivalent to amounts of money that each employee can exchange among more than 500 options,” concludes Alejandro Gerez Martínez, Regional Sales Director of Bonda.
With accumulated inflation of 118.8% in 2024 and a projection of 45% annually for 2025, companies are increasingly betting on corporate benefits platforms like Bonda’s. These solutions not only alleviate the financial burden on families, but also offer each employee what they really need, giving them the power to choose between key options such as paying for essential services such as electricity, gas or cell phones, shopping in supermarkets, clothing and gastronomy, among others. This approach, complementary to salary, strengthens the bond between employers and employees, reaffirming their commitment to well-being, financial health and quality of life.
Source: Ambito
David William is a talented author who has made a name for himself in the world of writing. He is a professional author who writes on a wide range of topics, from general interest to opinion news. David is currently working as a writer at 24 hours worlds where he brings his unique perspective and in-depth research to his articles, making them both informative and engaging.
