From this increase in production, Ford will add more than 160 direct collaborators at the Pacheco plant.
From 2023, the New Ranger It is manufactured in Argentina after an investment of 660 million dollars which included a total transformation of the industrial center with 4.0 manufacturing technology and concepts, a significant investment for the development of local auto parts and the production of the new family of engines that power it.
The New Ranger changed the outlook for medium-sized pick-ups in the region. Its characteristics earned it unanimous recognition from the specialized press, winning most important awards and recognitions in the industry.
“The New Generation of Ranger has had a exceptional reception from the region’s demanding pick-up userswhich is validated in the growth of its sales – in its first full year, it has doubled its market share in South America and in October the New Ranger “had the best month of sales in its history in Brazil: more than 3,800 units sold and consolidating itself among the two best-selling pick-ups in the segment,” he said. Martin Galdeano, president of Ford Argentina and South America.
“In Argentina, the New Ranger accumulates a market share that is the highest in the last decade and in the other markets, the story is similar. We are proud that the great commitment we have made to offer a completely new product is having this level of acceptance,” added the executive.
At the moment, More than 60% of production goes to export marketswhich include Brazil, Chile, Peru, Colombia, Ecuador, Venezuela and Uruguay, among others.
Source: Ambito
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