After scandal: Influencer has to pay 1.2 million euros

After scandal: Influencer has to pay 1.2 million euros

The Italian influencer Chiara Ferragni

She reached an agreement with the Italian antitrust authority. According to the allegation, Ferragni deceived customers into believing that by buying the Easter eggs they would be contributing to a donation for charity projects. The influencer had made her fan base believe that the proceeds from the Easter egg she was promoting would largely go to a children’s cancer ward, which was not the case, according to the allegation of the antitrust authority. The antitrust authority has now reached an agreement with Ferragni that she will pay 1.2 million euros over three years to the charity “I Bambini delle Fate”, which looks after projects for children.

  • You might also be interested in: Influencer Constantly K: “My advice to everyone: dance out of line” [OÖNplus]

In December, 36-year-old Ferragni was caught up in the so-called “Pandoro Gate,” the sale of overpriced Christmas biscuits with the false promise that a portion of the proceeds would go to a hospital in Turin. The state antitrust authority imposed a million-euro fine on the Lombard woman for this.

Meanwhile, Milan prosecutors are investigating three cases of suspected serious fraud against Ferragni, whose business has suffered heavy losses. A Milan shop where she sold her clothes has since had to close. There have been profound changes in the management of her companies. After the scandal, Italy tightened the rules for influencers.

My themes

For your bookmarked topics

new articles found.





info By clicking on the icon you add the keyword to your topics.

info
By clicking on the icon you open your “my topics” page. You have of 15 keywords saved and would have to remove keywords.

info By clicking on the icon you remove the keyword from your topics.

Add the topic to your topics.

Source: Nachrichten

Source link

Leave a Reply

Your email address will not be published. Required fields are marked *

Latest Posts